Film Commissioner, Filmmaker, Traveler, Buckeye​

Tony Armer

Luck is what happens when preparation meets opportunity. - Seneca, Roman Philosopher.

Tony Armer is the Film Commissioner for St. Petersburg Clearwater (Pinellas County), FL.  He is an Award Winning Filmmaker.  He is the Founder of the internationally acclaimed Sunscreen Film Festival.  Producer, Director, Speaker, Traveler, Photography dabbler and some other adjectives we can’t say here.  Tony has developed, produced and directed top level award winning film, TV and media content over the years.  Concept development, writing, pitching, financing, production, sales and distribution.


I travel, a lot it feels like sometimes. For work and pleasure my adventures span the globe.  I’ve shot a documentary on a tiny island in the Indian Ocean, attended the biggest film festival and tradeshow in the world in France and snowboard every year in the Swiss Alps.  Here’s a few select photographs I took.  I’m not a spectacular photographer but I enjoy it.  I’m using a Sony a7sii as my main camera or just my iPhone if that’s all I have with me.  You’ll see way too many pictures of my dog if you follow me on Instagram.


Some of my favorite projects.  Portrait of a Superhero; this short documentary wrapped it’s festival run in October 2019. It won multiple “Best Of” awards and screened at 25 film festivals all over the world.

Bernie the Dolphin and the sequel Bernie the Dolphin 2 were both theatrically released by Lionsgate and are distributed in over 130 countries.

Running with Demons, this feature documentary won awards at multiple film festivals and is available on iTunes and other VOD platforms.

Events and More


  • 13 minutes of my dog doing nothing but lying on the floor trying to sleep. #pomeranian #cutedog #dogsofinstagram #sleepydog
  • Shot this in December but never had time to throw it up online until now. A walk through central London at Christmas.  And a short walk-through of the Imperial War Museum. I was in London for a few days and this video is from a couple days of wandering around London.  All shot on a GoPro Hero 8.
  • Abiding by the less than 10 people and 6 foot rule. Alone at the pool!
  • At 10:30am live streaming panel discussion on what the production community can do to prep and be ready to jump back into business when everyone is able to. @kestumbuilt
  • #Gym was closed this AM but got in #ChestAndTris at home. 100 #pushups and a bunch of exercises with @neeboofit #resistancebands #nodaysoff. I did find a gym today that’s still open and bought a 30 day membership until #LAFitness opens back up 😉
  • #ClearwaterBeach beautiful on an glorious day in #Florida. Not a lot of #SocialDistancing going on here. Had to of course grab some #SheCrabSoup and a #CoronaBeer at #FrenchysRockawayGrill
  • Thanks John for sharing this one. Well played #CoronaVirus, well played.
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